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About the Author
Leor is a writer for Feedvisor. She's a native New Yorker who lives in Israel, where she has been producing content for the hi-tech world. She earned her B.A. in English and philosophy from Sarah Lawrence College.
The L.A. Amazon Professional Seller Summit took place on 9/13/16 at the Sofitel Hotel in Beverly Hills.
In this video, CEO of CPC Strategy Rick Backus argues that in today’s competitive marketplace, Amazon sellers need to go beyond sponsored products to grab their audience’s attention: they need to understand who their consumers are, and how they behave.
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