In this keynote from Feedvisor’s Amazon Professional Sellers Summit, NYU Stern professor Scott Galloway examines how Amazon is dismantling traditional retail and reshaping the global economy. Drawing on data from his digital analytics firm L2, Galloway identifies the winners and losers emerging from the platform era.
What This Talk Covers
- How Amazon is disrupting brick-and-mortar retail at an unprecedented pace
- The economic moats of the “Four Horsemen” — Amazon, Apple, Facebook, and Google
- What the rise of marketplace commerce means for brands and sellers
- Data-driven forecasts for market share and industry growth
- Why some brands will thrive on Amazon while others will be displaced
About Scott Galloway
Scott Galloway is a professor of marketing at NYU Stern School of Business and founder of L2, a digital performance firm that benchmarks over 1,800 brands across 11 global markets. Named one of the world’s 50 best business professors, Galloway is known for his Winners & Losers YouTube series (5M+ viewers) and his bestselling book The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google. He co-developed an algorithm that tracks eCommerce, social media, mobile, and digital marketing trends to forecast stock prices, market share, and GDP growth across luxury and consumer brands.