Peak Prep: A Week-by-Week Timeline

Streamline Your Q4 Planning and Maximize Holiday Sales With Actionable, Weekly E-Commerce Tips

Download the Q4 Prep Infographic

Resources - Playbooks

Your Holiday Game Plan: Key Steps for E-Commerce Success

By Rachel Horner August 27, 2024

E-commerce will be pivotal in this year’s holiday sales, nearly doubling the growth rate of US holiday sales — with total November and December 2024 sales expected to rise 4.8% YoY to $1.353 trillion.

To secure your share of Amazon’s holiday sales, it’s crucial to hit key milestones in inventory, advertising, and others in the weeks ahead. With our Q4 Prep Week-by-Week Timeline, optimize your holiday e-marketplace strategy with actionable steps to handle rising costs, prevent missed sales, and create effective holiday campaigns.

Download it now to stay on top of critical steps and deadlines, ensuring you avoid costly mistakes and missed opportunities this peak season.

What You’ll Learn From the Infographic:

  • A week-by-week breakdown of essential tasks for holiday preparation, from inventory optimization to promotional planning.
  • Important deadlines for inventory and promotional activities, including Amazon’s FBA deadlines and Amazon Deal application dates.
  • Insights on fulfillment costs and surcharges during peak holiday periods for Amazon and Walmart.
  • Tips for optimizing advertising strategies and budgets throughout the holiday season.
  • Best practices for managing inventory health, including handling returns and adjusting pricing to remain competitive.

Download Now

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