Large Competitive Seller Sees 50% Gross Profit Increase on Core SKUs
Large Competitive Seller
Don started his company in 1999, beginning his business venture by selling on eBay. In August of 2005, Don moved to Amazon’s dynamic marketplace in order to diversify platforms. Their primary products are medical items, magic trick and novelty items, and restroom signs. In addition, the company is looking to expand into cosmetics and supplements in the near future.
In the beginning, Don and his team’s challenge was not having good data available at their fingertips. After trying two other repricers, they decided to give Feedvisor a shot. They were able to quickly learn and understand how critical the data points that Feedvisor’s dashboard provides were to their business.
Finding the Right Data-Driven Repricing Solution
For ten years, Don’s company was using rule-based repricer, ChannelMAX. After that, they tried SellerActive for a few months, but faced difficulty staying within established floor and ceiling prices. There was no data coming back for the team to draw insights from. With nearly 4,000 items in their catalog, it was evident that they needed to make a change to effectively automate their repricing efforts.
Identifying Actionable Insights With Feedvisor’s Machine-Learning Repricer
After signing on with Feedvisor, the company began seeing results immediately. For top-moving products, they noticed increased profits by up to 50%. Although the number of units sold sometimes decreased, income went up and they were making more money and winning the Buy Box more than they ever were before. Additionally, Don was impressed by the value that their customer success manager provided and how much they have learned from Feedvisor on the best practice education side of the business.
gross profit increase on key items
The Time Savings Feedvisor Provides Allows for Focus on Business Goals
Don’s team is extremely excited about the future of Feedvisor. Their goals are adding more Buy Box-eligible, profitable items to their line and building up their private label offering. They recognize the time savings that they have experienced with Feedvisor and are thrilled to continue automating their Amazon operation, scouting new products, and learning as they scale.
“We have worked to keep our company very lean and find solutions like Feedvisor that help us to accomplish more with less effort.”