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Marissa Incitti

Marissa Incitti leads research and content at Feedvisor focused on Amazon, Walmart, and the broader e-commerce marketplace ecosystem. Her work covers retail media performance, pricing strategy, and how AI-driven discovery is reshaping how brands compete across marketplaces. Prior to Feedvisor, she worked in content leadership roles at a Fortune Global 500 omnichannel commerce technology company.

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Countries Approved by Amazon: Where You Can Sell and Get Paid in 2026

Published: March 05, 2017
Last updated: April 24, 2026

Most sellers think “approved countries” means the list of places where Amazon has a marketplace. It doesn’t. Amazon approves 188 countries for seller registration - but only operates 21+ marketplaces where you can actually list products. And the list of countries where you can receive payouts is a third, separate thing entirely. Confusing these three lists costs sellers time and, occasionally, money.

Table of Contents

The Three Lists You Need to Know

The confusion is real, and it’s not your fault. Amazon uses “approved countries” to mean different things depending on context, and mixing them up leads to bad planning.

The first list - countries approved for seller registration - is the broadest: 188 countries. If you have a valid government ID and a bank account, you can register from almost anywhere on the planet.

The second list is Amazon’s actual marketplaces: 21+ storefronts where products are listed and sold. Registration doesn’t open all of them. You still need to set up in each marketplace (or region) individually.

The third list covers payout currencies. Through Amazon Currency Converter for Sellers (ACCS), Amazon supports 44+ currencies - meaning you don’t need a bank account in every country where you sell. ACCS converts and deposits to your local bank.

Amazon’s 21+ Marketplaces by Region

Regions decide two things that hit your P&L: which marketplaces unlock on one fee, and which fulfillment programs you qualify for. Pick wrong and you either pay twice or leave paid-for marketplaces idle.

Region Marketplaces
Americas US, Canada, Mexico, Brazil
Europe UK, Germany, France, Italy, Spain, Netherlands, Poland, Sweden, Belgium, Turkey
Asia-Pacific Japan, Australia, Singapore, India
Middle East & Africa UAE, Saudi Arabia, Egypt, South Africa (launched 2024)

The US marketplace dominates global third-party sales, but Europe collectively represents a massive opportunity, and Japan is the third-largest e-commerce market in the world. South Africa (May 2024) is early-days - treat it as a test market unless you already see demand in your analytics.

Not every marketplace is equally worth your time. If you’re a US-based seller considering expansion, Canada and Mexico are the easiest first step because they share a unified account and you can use North America Remote Fulfillment (NARF) to ship from US FBA inventory without sending stock to Canadian or Mexican warehouses.

Unified Accounts: One Fee, Multiple Marketplaces

This is the part most sellers don’t realize: you don’t pay a separate Professional selling plan fee for every marketplace.

Within the Americas region, $39.99/month covers the US, Canada, Mexico, and Brazil. In Europe, EUR 39/month covers the UK, Germany, France, Italy, Spain, Netherlands, Poland, Sweden, Belgium, and Turkey. One subscription, full access.

Across regions, it gets even better. When you link accounts - say, Americas + Europe + Japan - Amazon caps the total at roughly $39.99 USD equivalent. The standalone fees for those three regions would be $39.99 + EUR 39 (~$43) + JPY 4,900 (~$33) = roughly $116/month. Linked, you pay around $40. That’s a 65% discount most sellers don’t know they’re getting.

Asia-Pacific and Middle East marketplaces (Japan, Australia, India, Singapore, UAE, Saudi Arabia) require separate registrations, but linking them applies the cap. India’s Professional plan is free - it adds nothing to your total.

Getting Paid: ACCS, Payoneer, and Your Options

The old model required a bank account in each marketplace’s country. That’s gone. Today, international sellers have three payout paths, and the cost differences are significant enough to matter at scale.

ACCS Fee Tiers

ACCS supports 44+ payout currencies across all 21+ marketplaces. As of 2026, it uses transparent, volume-based pricing tied to your trailing 12-month Total Processed Volume:

12-Month TPV ACCS Fee
$10M+ 0.75%
$1M+ 1.00%
$500K+ 1.25%
Under $500K 1.50%

A few exceptions: sellers receiving payouts in AED, CHF, MXN, KRW, or TWD pay a flat 1.5% regardless of volume. JPY is 2.0% flat. Brazil is excluded from volume-based pricing entirely.

The linked-accounts benefit matters here too. Amazon calculates your TPV across all linked marketplaces. A seller doing $600K in the US and $500K in Europe qualifies for the $1M+ tier at 1.00%, not the 1.25% tier each would earn separately. That’s a $1,375 annual difference on those volumes alone.

How Alternatives Compare

Under $500K a year, stick with ACCS for simplicity. Over $1M, price WorldFirst - the difference adds up fast.

Service Total Cost Best For
ACCS 0.75%-1.50% Simplicity, sellers under $500K
WorldFirst 0.45%-1.50% Multi-marketplace, high volume
Payoneer 1.7%-2.5% Single-account sellers, brand trust
Local bank account ~0% Maximum savings (with tax/compliance overhead)

For sellers under $500K annual volume, ACCS at 1.5% is reasonable and dead simple. Above $1M, run the numbers on WorldFirst - the savings on a $2M annual payout amount to roughly $10,000-$15,000 per year compared to ACCS. Opening a local bank account in your marketplace country eliminates conversion fees entirely, but that brings tax registration, compliance obligations, and administrative overhead that only makes sense at serious volume.

Registration Requirements by Country

Amazon’s 188-country approval list means almost anyone can register. But “approved” doesn’t mean frictionless.

Every seller needs a government-issued photo ID (passport or national ID), proof of address dated within 180 days, a bank account capable of receiving payments in a supported currency, and a valid credit card. Since 2025, most new US marketplace registrations also require facial recognition or a video interview - Amazon’s response to the fraud problem. The whole process typically takes about three business days.

Where it gets more complicated is country-specific. Sellers from China, Taiwan, and Turkey must have a registered business entity - individual registrations aren’t accepted. EU sellers need VAT registration for selling within Europe, and each country has different thresholds. India-based sellers must use an Indian bank account with IFSC code and can only receive payouts in INR. US sellers expanding to Europe need an EORI number and potentially VAT registration in each country where they store inventory.

The hidden cost is product compliance, not registration. CE marking for the EU, PSE certification for Japanese electronics, Australian safety standards - budget for these before expanding. The marketplace fee might be $39.99/month. Compliance can cost thousands per product category.

Countries That Cannot Sell on Amazon

Amazon’s 188-country list still excludes a handful, all due to U.S. government sanctions: Cuba, Iran, North Korea, Sudan, Syria, and the Crimea region of Ukraine.

If a commercial invoice shows a sanctioned factory address at any point in your supply chain, expect a suspension. Amazon doesn’t just check your registration country - it audits sourcing. Sellers operating through intermediaries aren’t protected. Audit supplier paperwork before you list.

Beyond outright bans, some countries face practical barriers: limited banking infrastructure that doesn’t support ACCS currencies, or identity verification challenges where government-issued documents don’t meet Amazon’s format requirements.

Selling across borders means managing pricing across multiple marketplaces, currencies, and competitive landscapes. Feedvisor’s AI-driven platform optimizes pricing and advertising across Amazon marketplaces globally - so your international expansion drives profit, not just revenue. Learn how Feedvisor works across marketplaces.

Your Next Move

If you’re selling in one marketplace only, the single highest-ROI action is linking a unified account in your region - it costs nothing extra and unlocks 3-9 additional marketplaces. If you’re already multi-region, audit your ACCS tier: linked TPV across marketplaces might qualify you for a lower fee bracket you’re currently missing. And if your annual payouts exceed $1M, get a WorldFirst quote before your next disbursement cycle. The math is straightforward.

FAQ

Can I sell on Amazon from any country?

Registration spans 188 countries, but selling is limited to Amazon’s 21+ marketplaces. You must activate each region separately - registration alone doesn’t open them. Sanctioned countries (Iran, Cuba, North Korea, Syria, Sudan) are completely excluded.

Do I need a bank account in the country where I sell?

No. ACCS converts your marketplace earnings into 44+ local currencies and deposits directly to your home bank. Fees range from 0.75% to 1.50% based on your trailing 12-month volume. Third-party services like WorldFirst can be cheaper above $1M in annual payouts.

How much does it cost to sell on multiple Amazon marketplaces?

A single Professional plan covers an entire region - $39.99/month for all of the Americas, EUR 39/month for all of Europe. Link accounts across regions and your total is capped at roughly $39.99 USD. A seller in North America, Europe, and Japan pays about $40/month total, not $116.

What documents do I need to register as an international seller?

A government-issued photo ID, proof of address within 180 days, a bank account in a supported currency, and a credit card. China, Taiwan, and Turkey sellers also need business registration. Since 2025, US marketplace applications typically include facial recognition or video verification.

Which Amazon marketplace should I expand to first?

Canada and Mexico if you’re US-based - shared unified account, zero extra fee, and NARF fulfills from your existing US FBA inventory. Germany if you’re starting from Europe. Japan is the third-largest e-commerce market globally, but the compliance and localization requirements make it a second-stage play, not a first move.

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