Resources - Webinars
COVID-19 and Q4: Prepare Your E-Marketplace Business for Holiday Demand
The unprecedented demand during the early days of the COVID-19 crisis put considerable strain on e-commerce businesses and supply chains — and it also introduced many consumers to a new, convenient way of shopping, and many will never look back.
As Q4 approaches, with a new wave of digital buyers, what must brands and sellers do to adjust their strategies for this shift in consumer behavior? How can you better prepare your business for another surge in online demand?
Ahead of the holiday rush, brands and retailers must adjust their strategies to enhance the online shopping experience and product assortment to reinforce consumers’ new online behaviors and habits, as well as optimize their fulfillment strategy to ensure they meet shopper expectations, even during unprecedented surges in demand.
This Prosper Show webinar leverages Feedvisor’s findings from COVID-19 sales and advertising data across e-marketplaces to reveal the lasting effects of the pandemic on the e-tail sector and pinpoint areas in which brands and retailers must quickly adapt to succeed in the “new normal.”