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Forbes: Navigating Tomorrow’s Market: E-Commerce Trends And Projections For 2024

Learn how brands and retailers are navigating tomorrow's market from our President and COO, Dani Nadel’s, Forbes article. By Rachel Horner January 11, 2024

Now that we’ve entered 2024, it’s time to take a closer look at the e-commerce landscape ahead. Peering into the future, the economic challenges of the past year are poised to persist into the future.

2024 will notably see economic pressure continue to mold consumer behavior and redefine the e-commerce realm. However, amidst this persistent struggle, new factors will come into play, shaping and disrupting the e-commerce landscape once again. 

Despite the hurdles ahead, we anticipate significant e-commerce growth this year. Aligning with today’s discerning customers and the ever-evolving ecosystem will be critical to capitalizing on this growth. Merchants and brands must play both offense and defense if they’re to win against both the familiar and uncharted obstacles that 2024 is poised to present. 

Learn how navigating tomorrow’s market is possible in President and COO, Dani Nadel’s, latest Forbes article.

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