Learn How to Navigate E-Commerce in 2023 and Beyond

A Survey of 1,000+ Brands and Private Labels with Insights, Opportunities, and Challenges in E-Commerce Marketplaces

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Resources - Playbooks

Successful Marketplace Strategies for Brands, Private Labels, and Retailers

By Marissa Incitti June 28, 2023

Welcome to the new world of e-commerce, where challenges and opportunities intertwine, shaping the future of retail. Despite a tumultuous year that witnessed crashing valuations, tech layoffs, and consumer apprehension due to soaring inflation, e-commerce has proven its resilience as the go-to channel for savvy businesses. In the wake of these industry shifts, we present to you our fifth annual report: “Navigating E-Commerce in 2023 and Beyond: Brands, Private Labels, Amazon, and E-Marketplaces in the Digital Era.”

This comprehensive report is a treasure trove of insights, analyzing the unique dynamics between more than 1,000 U.S. businesses and the ever-evolving landscape of e-marketplaces and Amazon. 

Delve into the depths of this invaluable resource as we explore advertising and media strategies, plans for economic uncertainty, the impact of inflation, and the challenges and opportunities that lie ahead. Gain a competitive edge by leveraging the strategies presented within to reach new audiences, manage your marketplace presence, and drive unprecedented sales and profits.

The retail ecosystem is a disruptive force, but armed with the knowledge contained within this report, you’ll navigate uncharted territory with confidence. 

What’s Inside the Report?

  • Uncover the effective strategies brands are using for advertising and media spend across key channels, including the ad types that drive the highest RoAS
  • Gain valuable understanding of the challenges faced by brands when selling on Amazon and other online marketplaces plus the knowledge to navigate and overcome those hurdles
  • Discover the most promising avenues for growth and expansion, as identified by successful brands. Prepare your business for the year ahead by aligning with these opportunities, ensuring a prosperous journey through 2023


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