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All products on the Amazon site must include at least one product image. Indeed, one of the ways that sellers are able to maximize their products’ visibility is by making sure that their product listings include attractive, accurate images.
The primary product image is the main image, and represents the item in search results and browse pages. It is therefore the first image that customers see on the product detail page. Sellers should aim to provide main images that are easy to understand, informative, attractive, and accurate represent the specific product that is being sold.
Amazon recommends that sellers also include additional images, known as other view images, in their product listings to provide buyers with additional information regarding the product, further enhancing their understanding of the product’s features. Examples of other view images may include pictures of different angles or sides of a product, an image of the product in use, or a shot that provides details that are not visible in the main image. As they manage their Inventory, sellers may submit up to eight images for every item. The additional images have been proven to increase the popularity of the items and enhance their sales.
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To ensure that their products are well represented, with clear product images, sellers are encouraged to adhere to Amazon’s requirements for all of their products that include accurate product identifiers.
A product image must:
A product image must NOT:
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Amazon recommends that sellers include additional images in their product listings to provide buyers with additional information regarding the product, enhancing their understanding of the product’s features (e.g., different angles or sides of a product; the product in use; details that are not visible in the main image.
Additional images:
Both product pmages and Other View Images must comply with Amazon’s technical specifications.
Note: Amazon servers can only accept images that are formatted to their specifications. Amazon also reserves the right to remove images that do not meet the above standards. It is the responsibility of all sellers to ensure that they have the necessary rights to display the images they submit.