Resources - Webinars

Tap Into Amazon DSP: A Key Component To Amazon Success

Amazon’s marketplace is only getting more competitive. Learn how you can use Amazon DSP to drive business growth. By Catherine Ibarra December 15, 2020
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About the Author

Catherine Ibarra is a marketing consultant at Feedvisor, where she contributes to the company's content marketing initiatives. She has a technology background.

With each year that passes, Amazon’s marketplace grows increasingly competitive, as more brands and sellers join the platform to be where their customers are. As a result, advertisers are investing in programmatic digital display ads, such as Amazon DSP.

Amazon DSP enables advertisers to reach exclusive Amazon consumers across platforms like desktop, mobile, over-the-top (OTT), and Amazon-owned sites and apps like IMDb. The DSP can help drive discoverability and maximize product sales when used in conjunction with Sponsored ads.

In this webinar, Doug Kaplan of Feedvisor explains the value of adding Amazon DSP to your ad mix, describes how to effectively use the tool in conjunction with Sponsored ads, and shares proven strategies that have enhanced the performance of Amazon DSP campaigns.

Learn what Feedvisor can do for your business.

When you partner with Feedvisor, you automatically receive access to our true, AI-driven technology and hands-on team of e-commerce experts. Contact one of our team members today to learn more about our end-to-end solution for brands and large sellers on Amazon, Walmart, and e-marketplaces.

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How to use Amazon Sponsored Ads to drive holiday sales in Q4
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A full-funnel advertising approach is essential to outpacing the heightened competition in Q4. Learn how you can optimize your Amazon Advertising strategy to maximize your sales this holiday season.
Q4 Amazon Advertising: How to Enhance Your Brand Experience and Capture Demand
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Discover tactics to optimize your Sponsored ads and content strategy to drive discoverability and engagement during the critical Q4 season.
The 2020 Amazon Advertising Playbook
The Amazon Advertising Playbook
Uncover everything you need to know about Amazon’s advertising portfolio, from traditional Sponsored ads to newer beta options such as video in search ads.

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