The Amazon Opportunity: How Brands Can Drive Holiday Growth

The holidays offer brands on Amazon a significant opportunity for growth — especially this year — as consumers continue to rely on e-commerce due to the pandemic and its effects on brick-and-mortar retailers.

After experiencing a breakout Q4 in 2020, the final quarter of 2021 is also shaping up to be big for Amazon and e-marketplaces. Overall, Feedvisor’s analysts project that Q4 2021 sales will grow by 25%-33% YoY, with the possibility to grow by as much as 40% should restrictions reemerge on in-person shopping.

In this special presentation, Feedvisor’s Associate Director of Managed Services and Strategic Accounts Alex Lannigan joins Retail Summits to discuss exclusive Q4 growth projections, as well as essential strategies brands need to know in order to maximize holiday success on Amazon.

Watch the full recording from the North American Holiday Season Summit below for expert insights into the opportunities of the upcoming season and how to drive profitable growth with your business.